Chillys
Category Authority Map
The sources that decide your whole category on ChatGPT — aggregated across every non-branded buying query, not just your own. Structured by trust layer, with your gaps flagged. Last 90 days.
Highest-leverage gaps
Sources deciding your category that you're absent from.
Sources to get listed on
Pages ChatGPT cited in answers where a competitor showed up and you didn't. Getting onto these is the most direct way to close the gap — the format tells you what to make.
Category authorities (Layer 2)
Editorial & review sites AI cites most in your category — the placements that decide recommendations.
▸Earnedwaterbottleinfo.comgap — target58× · 5.4%
▸Earnedrei.comgap — target49× · 4.6%
▸Earnedprudentreviews.comgap — target45× · 4.2%
▸Earnedalibaba.comgap — target26× · 2.4%
▸Earnedoutdoorgearlab.comgap — target22× · 2.1%
▸Earnedtheconsumers.guidegap — target22× · 2.1%
▸Earneddillerbottle.comgap — target21× · 2.0%
▸Earnedhundredproducts.comgap — target19× · 1.8%
▸Earnedthetestedhub.comgap — target18× · 1.7%
▸Earnedwildernesspaths.comgap — target18× · 1.7%
▸Earnedasobubottle.comgap — target17× · 1.6%
▸Earnedengravinglounge.comgap — target16× · 1.5%
▸Earnedh2gowaterbottle.comgap — target16× · 1.5%
▸Earnedcoldest.comgap — target15× · 1.4%
▸Earnedextrabux.comgap — target15× · 1.4%
+256 more authority sources.
Community
Forums & UGC AI pulls from — Reddit, YouTube.
▸UGCreddit.com12× · 1.1%
▸UGCshop.tiktok.com5× · 0.5%
Retailers
Marketplaces where the category sells (not earned trust).
▸Retailerbestbuy.com20× · 1.9%
▸Retailerwalmart.com11× · 1.0%
▸Retailertarget.com6× · 0.6%
▸Retailerhomedepot.com2× · 0.2%
▸Retailerbusiness.walmart.com1× · 0.1%
Your owned sources
Your own properties cited in the category.
▸Ownedchillys.com✓ you're here1× · 0.1%
Why this beats a visibility tool: a tool shows the sources cited for your prompts. This shows the sources cited across the category'sprompts — the trust map your competitors are winning and you're not.
Where organic authority won't close the gap, there may be a paid lane. See the organic vs. paid opportunity →